Saturday 7 May 2011

Methods of link building to get ranking and traffic for your site

The following described met
hods are the best and effective way to bring rank and traffic to any website on search engine and that can help your site to get more and and more visiters.

Search Engi
ne Submission:

There are large
number of search engine sites in the world.submitting your website to a search engine site is a way to boost your business online presence.There are some popular search engine sites like MSN, Google, Yahoo, Altavista, Alexa, Alltheweb, Lycos etc.all these sites are free.so submitting your website with all these popular sites free to get list on search engine sites.
Directory Submission:
Submitting your web site to directory sites is a way to get backlinks for your site.There are large number of human edited directories to submitand also there are some general directories, such as DMOZ, the Yahoo Directory.these direcory sites are very popular to worth your site.Be sure to submit your site to the most relevant categories, High quality or high PR directory site,niche directories can be worth considering as well.Don’t forget to submit your website to high quality, regional directories. basically worthwhile for websites that target to local markets.

By and large, web directories are the
telephone pages of the Internet. No relevance, no ranking, and no human input.

Cost/Benefit: With the exception of Yahoo and DMOZ, directories are an enormous waste of time and resources. They're essentially a
paid link that passes rank. I've done SEO directory tests on several domains and the results were a bit startling. Of the three sites tested, none improved rankings and two dropped to the third page for top rankings.

Internal Links:
Internal links occur within the site itself and offer webmasters two major advantages:
  • ability to help search engine spiders find new content.
  • ability to pass PageRank and develop silos of authority within the hierarchy of a website.
Cost/Benefit: Internal links are the low hanging fruit of link building and this tactic is frequently overlooked by webmasters. The most effective internal links are blended seamlessly within article, are not navigational, and are not clustered at the end of the content.

Paid Links/Sponsored posts:
Paid links are
the most common form of traditional link building. This is the process of finding potential link partners and offering them cash in exchange for a dofollow link with the anchor text of the webmaster's choices.
Cost/Benefit: I'm not endorsing paid links, which are against Google's Webmaster Guidelines, but they can be one of the most effective methods of building links.

.Gov/.Edu Extensions:

Quite simply, these are the holy grail of links and have a massive impact i
n helping a page or website rank for targeted keywords.

Cost/Benefit: I wouldn't recommend a concerted effort in achieving these links
.
olitical connections can go a long w
ay, but a campaign dedicated to obtaining these links isn't the best use of time and resources.

Link Baiting:

The process of generating incoming links through the creation of engaging content and tools.

Cost/Benefit: Link baiting is th
e most reliable long-term strategy for developing a high performance domain in search engines. Famous examples of link baiting include the subservient chicken, Radiohead remixes, and Office Max's "Elf Yourself." When creating link bait, follow one simple rule: make your content something an audience will want to share with others.

Social Bookmarking:

doing Social Bookmarking submittion to build a link for your site also an another Process of promoting a website,Do some social bookmarking in popular bookmarking sites like Digg, Delicious, faves,technorati etc. and also should be very careful that you must properly handle the tags which are very essential to broadcast your news on a wide area network.

Social Media Optimization:
These links are fairly easy to disseminate through channels such as Twitter, Facebook, and YouTube; however, these links are all nofollowed.

Social Media Optimizatio
n is a inevitable part of our online campaing. Creating professionally designed profiles on social networking sites like Facebook, My Space and joining micro blogging sites like Twitter, Friendster etc would result a huge number of visitor traffic for our website. and Most social media websites are only useful for promoting good content (which will get you links in return), but sites like LinkedIn still provide Do Follow links with an anchor text of your choice. It will be better if we will go for Do Follow Link.

Cost/Benefit: While these links might not pass PageRank,
the ancillary benefits can be tremendous. One powerful tweet can generate dozens of high-quality backlinks across the blogosphere, which will pass PageRank. In all likelihood, Google will become more active in monitoring and using these social signals as supporting evidence for sites that have suddenly increased their link portfolios.

Article Marketing:

Writing an article about a relevant topic, that contains one or more links
to our website, and submitting it to article directories such as eZineArticles, Article City, and Go Articles etc. is a great way to get links back to your website. This will help us to attain some deep links for our website.

Press Release Promotion:
If we are a business/service provider then we can go for PR submission in popular PR websites like 1888pressrelease,Open PR, PR Leap, etc. This will help us to publish our website in Google News. Make sure that our press release contains one or more (clickable) links to our website.

Using a press release firm
such as PR Web or PR Newswire in the hopes of generating incoming links.

Cost/Benefit: This strategy is fine, so long as the press release is useful. When done well, releases can drive quality backlinks from reputable news sources. Tip: be sure to link deep within the site when relevant.

Group Answers:

Participate in Group Answers by asking and answering relevant questions and plac
ing a link to our website in the source section if necessary.If we don't spam, this is another great way to increase your link popularity (Yahoo Answers, Cha-Cha, Answer Bag, etc.).

Blogging:


This is one of the most powerful ways to promote our website online by writing a blog (Blogspot.com,wordpress.com etc) of our own for our website and include lots of unique cont
ent with our site link and promote our blog in blog directories and blog search engines. Blog directories may be willing to link to your blog. Submit your blog to the high quality ones.

Do Follow Blog Commenting:
We can also promote our blo
g/website by posting comments in theme-related do follow blogs which allow links in the comments section that are crawlable by the search engines.
Comment Links:

The concept is simple, right? Find a bunch of article/blog posts that are the matica
lly relevant and start posting links with your keywords in the anchor text.
Cost/Benefit: In terms of increasing rankings, this no longer works. The vast
majority of blogs are some variation of Wordpress or Blogspot, which set comment links by default to "nofollow," meaning your website won't receive the link juice. Simply put, it's not worth the time.

Forum Posting:
Creat account some of good forum/online discussion board ( digitalpoint,sitepoint etc) of our own and start a discussion or share topics with friends. And post/reply to a thread in pre-existing forums that allow links in your signature which can be crawled by the search engine.

Photo Sharing:


Publish/share our website product pictures that
contains a link to your website.Let our friends see them and comment on them too,which will help drive traffic towards our website. Do this in major photo sharing websites like Flickr, Picasa, Photo Bucket, Picli, etc.

Video Promotions:
Publish/Share our product videos and reviews of our product and make them public in YouTube, Metacafe, Dailymotion, etc.

Rss Feed:
Create and Submit Our website's RSS feed to important RSS directories.
Document Sharing:
Share our website documents like business documents, information brochures, and slides in Google Docs, Slide Share, etc. This will help us to brand our website.

Local Listing and Yellow Pages:
Make your website local so that search engines can easily view your website and fetch the content. Submit your website to Google Local, Maps, Yahoo Local, Superpages, Yellow Pages, Hotfrog, etc.

Reciprocal Links

My inbox is constantly flooded with endless requests from webmasters requesting link exchange. To be clear: building an example.com/link.html pages will do nothing for your rankings. Google discounts these outbound links and seriously de-weights
incoming links.

Cost/Benefit: Don't engage in this strategy and don't play the fool's game of quickly unlinking to make them appear as one-way

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